The annual Black History observance serves as a mirror of the prevailing political atmosphere, so what steps can we take to refresh it?

We are in Black History Month in the UK, and it seems it’s time for a re-evaluation. As time has passed, an observance that started out as a festivity and recollection of heritage, traditions and links between global Black communities, has taken on a commercial tone, growing to encompass gatherings where individuals of African heritage are paid to speak with predominantly white listeners about “unconscious bias” and supportive partnership. The demonstrations for racial justice in the 2020s generated a rise in the enterprise of showcasing anti-racist commitment. But even that moment has passed. The wave has reached its height, resulting in a somewhat empty inheritance of what promoting consciousness is for.

The Background of Black History Celebration

Originally observed in the America and its northern neighbor, Black History Month was created in 1962 as an observance of African American heritage by African American historian Carter G. Woodson with multiple days of remembrance and recognition in the February's second week. Black History Month grew out of this movement and was publicly established in 1970. Today it is observed not only in the North America in winter, but also in autumn in the Britain, Deutschland, Ireland and the the Kingdom of the Netherlands.

The observance has developed since that time, giving reduced attention to the accounts of the slave trade across the Atlantic and fights for racial justice, and increasingly on influential individuals of color in government, the arts, and social movements, and widely honoring the contribution Black people have made to influence the nation. It is in learning environments where Black History Month is most regularly observed, with talks and cultural events. But the way the observance is celebrated is a reflection of the current political situation. How it develops is a instructive case in how co-option leads to erosion: the transformation of Black History Month has stymied the point of it, which is to tackle systemic and institutional racism.


A Jarring Moment

Few things illustrate how critical it is to rethink Black History Month better than the specific period in which it takes place this year. In the UK, a reemerging right-wing in the shape of the Reform party is ahead in surveys. In the recent season we saw the largest far-right rally in the history of Britain. Kemi Badenoch, the person of color at the helm of the Conservative party, is a staunch adversary of Black Lives Matter, and we are in a position where a elected representative gains confidence to declare that “not seeing any white faces” in specific city neighborhoods is a cause for alarm. Simultaneously, ultra-nationalist movements are growing in Europe as a complete entity.

In the America, a colossal assault against diversity initiatives and positive discrimination has been taken, repeatedly with positive outcomes, to the highest courts of the state. A effort to erase African American heritage and narrative from the historical documents is under way. One of the former president's first executive orders targeted the museum of African American legacy, and the prestigious establishment, accusing them of a “concerted and widespread effort to change the national past” by representing the nation “as fundamentally prejudiced”.

Given these circumstances, the month illustrates how little it can be impactful if it is restricted to either dutiful corporate observances, or depoliticized festivities of historical achievements, rather than addressing the realities of the present. It also demonstrates how its short period means that it is detached from the wider consistent effort that is required. Denise Miller, a educator at an educational institution, put it best when she raised concerns about the temporary “tokenism” of the month. “The issue with embracing a superficial method”, she stated, “is that it typically leads to that Black History Month becomes a transient display rather than a driver of transformation.”


Rethinking, But Not Jettisoning

Determining how to adapt, revise and extend efforts for racial equality and recognition in such moments of dejection and worry is a challenging endeavor. There is a urge to just discontinue things like Black History Month altogether, believing they are inadequate for current needs, or are vestiges of an time that has failed to deliver.

But despite everything, Black History Month, and in fact the whole broad system and legacy of racial movements – grassroots Black Lives Matter organisations, DEI programs, and yes, even those talks to businesses – constitute an foundation that a lot of work has gone into. It is there not only to deteriorate as the political landscape shifts (and in fact, deteriorates), but to be a dynamic entity.

So what would a fresh vibrant Black History Month appear as? Firstly, it would be more than a single focused period: something that is spread out throughout the annual calendar (as various establishments are already starting to implement), parts of its content (particularly around historic Black characters) integrated into academic syllabi. It would also be a time that does not evade political issues, and leaves space for people, particularly youth, to express their concerns and stories. What use is mere awareness of the history when it ignores the present reality of ultra-nationalist gatherings in the urban areas? Institutions who observe it should not be comforted with the neutral terminology of implicit prejudice and alertness to minor insults, but challenged by the dangers that face all if fight against prejudice is not taken seriously. In short, Black History Month should be made current, critical, and responsive. It could be that an complete renaming is necessary – Present-Day African Heritage Celebration.

Dale Wade
Dale Wade

Aria Vance is a digital strategist with over a decade of experience in SEO and content marketing, helping businesses grow their online reach.